Facebook & Instagram Ads

META ADS
THAT REACH.

Facebook and Instagram reach 2.9 billion users. We help Milwaukee small businesses tap into this audience with precision targeting, custom audiences, and lookalike audiences that actually convert.

CP

Curtis Piek

Founder, Nunzie Visuals

10+ years in video production • 1,000+ videos created • $0.23 CPC on Meta (71% cheaper than average) • Wisconsin-based

Last updated: April 30, 2026

Meta Ads for Wisconsin Businesses

Answers to your Meta advertising questions.

Why are Meta ads so cheap compared to other platforms?

Meta's algorithm is incredibly efficient at finding your ideal customers. We achieve $0.23 CPC on Meta—71% cheaper than industry average. This isn't luck. It's precise audience targeting, custom audiences from your customer data, and lookalike audiences that find people just like your best customers.

What makes a Meta video ad effective?

Meta ads need to grab attention in the first 3 seconds since most viewers scroll with sound off. We create vertical videos (9:16) optimized for mobile, include captions, and lead with your strongest hook. The ad needs clear messaging, a visible CTA, and must feel native to the platform—not like a traditional commercial.

How do you target the right audience on Meta?

We use a layered approach: interest-based targeting for cold audiences, custom audiences from your customer data, and lookalike audiences that find people similar to your best customers. We test multiple audience segments and scale what works. This is why our CPCs are so low—we're reaching the right people, not just any people.

Can Meta ads work for local businesses?

Absolutely. Meta's geographic targeting is incredibly precise. We can target by city, zip code, or even radius around your location. For restaurants, retail, and service businesses in Wisconsin, Meta ads consistently deliver low CPCs and high-quality customers. We've helped local businesses achieve 30+ minute drive times just to visit them.

How long should a Meta video ad be?

15-30 seconds is ideal. Shorter videos (under 15 seconds) perform best for awareness. 15-30 seconds works for conversions. Anything longer than 30 seconds typically sees drop-off. We optimize length based on your goal, but we always prioritize the first 3 seconds—that's where you win or lose attention.

Why Meta Ads Work

Meta's algorithm is unmatched for local business targeting. We use it to find your ideal customers.

Precise Targeting

Age, location, interests, behaviors—reach exactly who's most likely to buy.

Custom Audiences

Retarget website visitors, email subscribers, and past customers.

Lookalike Audiences

Find new customers who look and act like your best customers.

Our Meta Strategy

Audience Research

We identify your ideal customer profile and build custom audiences.

Creative Testing

Multiple video variations to find what resonates with your audience.

Continuous Optimization

We monitor performance and scale what works, pause what doesn't.

Conversion Tracking

Every click, lead, and sale is tracked so we know what's working.

Meta Ads Examples

Real examples of Meta ads we've created for Milwaukee small businesses.

Meta Ad Example 1

Meta Ad Example 2

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Related Services

Platform Comparison

Compare TikTok, Meta, and YouTube to find the best platform for your business.

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TikTok Video Ads

Reach Gen Z with viral-first content. Organic reach potential with authentic storytelling.

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YouTube Video Ads

High-intent customers actively searching. Our best CPC at $0.17.

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Ready for Meta Ads?

Let's build a Meta ads strategy that reaches your ideal customers.

Schedule a Consultation